The 47 Media Team

Brian Kupchik

Brian Kupchik is 47 Media’s man with the plans. A strategic consultant who advises clients on the topline strategy and the tactics to put that strategy into action. Brian is an industry veteran who brings over 13 years of experience to the team, and provides critical strategic guidance to clients who need insights for how to scale their online media business. If you have a direction you want to take your company but don’t know how to do it, Brian can provide answers. Whether it is assisting with industry analysis, or the tactical steps for setting up an ad network that blows away the competition, Brian will put together a plan for it. Brian’s background stems from running executive positions with MediaBrix, Smartclip, CarDomain, Disney, and UGO Networks and most recently, Black Ocean, a company that creates tools and processes for VC-funded startups. Brian is based out of New York City.


Stacy Nunnelee

Stacy co-founded 47 Media in 2008 with advertising network veteran, Scott Swanson, in order to serve the needs of the emerging new media market. Stacy specializes in exceeding client goals, which has given her a standout reputation in the online media industry. As a media consulting veteran with over 10 years in the industry, Stacy has a contact for nearly every online media company our clients need an introduction for and is considered one of the more preeminent industry “connectors.” Stacy began her career as an advertiser account manager for online advertising phenom, Zango and quickly moved to managing the top accounts in the company. Stacy has extensive experience in all the consulting services we provide from ad operations, ad network relationships, publisher development, and mobile advertising. Currently she manages the 47 Media team, and fields the company’s new business opportunities.


Scott Pannier

Scott brings over 12 years of business development and sales experience to the 47 Media team.  Scott has been leading client projects for 47 Media since May 2009, on a wide variety of clients including those in contextual advertising, mobile, video and data management.  47 Media clients are VC-backed and the best of the breed. Scott is able to present an offering with a high level of detail to appropriate contacts at both small and large media companies.  Prior to 47 Media, Scott held positions as Director of Media at Motive Interactive, business development and ad network development at Nextag and ValueClick, and Senior Affiliate Manager at Exponential.  Scott has formerly consulted with companies including, PMA Media Group, Tallac Media, and  His strength is in consultative selling to Comscore Top 500 sites and understanding all the moving pieces that make up today’s complex online media ecosystem.  He graduated with a bachelor’s degree in Communication Studies and Theory from Vanderbilt University in Nashville, TN.


Robin Skyrzypek, Director of Publisher Development

Robin Skrzypek brings over 11+ years of sales, marketing and business development experience to the 47 Media team.  Robin has been with 47media for a little over a year and his performance has consistently exceeded client’s expectations.  His professionalism, ability to ramp up quickly, learn his clients products/processes, creativeness and the ability to hit the ground running have been the type of feedback that we receive from his work. Prior to 47 Media, Robin served as Sr. Business Development Manager at InsWeb Corporation, a publicly traded company that reached profitability during his tenure. While at InsWeb, Robin led strategic partnerships and aided in all frontline online media buying efforts to drive millions of consumers to seek quotes for insurance nationwide. At Princeton Solutions Group, in Sacramento, he served as Director of Business Development, where he led recruitment and maintenance of a staff of 40+ full-time and contract consultants to build mission critical applications for state and private organizations. Sales highlights include landing strategic accounts with CalPers, Department of Justice (DOJ) and STRS of California. With his background in many industry verticals, his passion today lies within the online media arena and helping organizations with their growth objectives. In his private time, he enjoys spending time with his family and the outdoors.


Christian Baer, Publisher Development

Christian Baer has over seven years experience in the online advertising industry as a sales rep and publisher development selling various advertising models. He began his career working with several start-ups from cost-per-click search engines, CPL/CPA consumer loyalty rewards sites, email direct marketing, performance-based online lead generation as well as display advertising.

Having had the opportunity to see the industry evolve over the years has allowed Christian to establish key business development relationships which have provided numerous successful results for the companies and clients he works with.


Colette Gumm, Publisher Development

Prior to joining 47 Media, Colette worked in Business Development, recruiting & managing publisher relationships at contextual ad network Vibrant Media. While at Vibrant, Colette managed top-tier publishers, and high-revenue accounts MSNBC and Demand Media. Colette is a client-focused executor of strategy and possesses exceptional relationship management skills. Before Vibrant Media, Colette worked in interactive ad sales at CNET Networks. She graduated from the Leavey School of Business with a B.S. in Marketing from Santa Clara University.



Azar Hafizi, Advisor
Azar brings over 10 years of interactive media experience, delivering and selling online advertising solutions to both web publishers and advertisers. Prior to 47 Media, Azar served as Associate Director of Network Strategy at Glam Media where she was responsible for building the Glam Fashion & Beauty verticals and was a key contributor in reaching Glam Media’s goal to become a top 20 web property in Comscore Media Metrix. Azar holds deep knowledge of the online publisher landscape which she complements with a strong business acumen and a refined sales approach. Azar’s specialties are in business development, media planning and strategic accounts. Azar previously worked as an interactive media buyer at advertising agency, Exile on 7th and holds a degree in Electronic Communications from San Francisco State University.

Damon Mercandante, Advisor

Damon has 15 years of consumer internet and ad network experience utilizing business development and corporate strategy. Most recently, he led business operations and game partnerships at Hooked Media Group, a distributed game player ad network, monetized via video and display ads on the web and the Facebook platform. Prior to Hooked, Damon spent 5 years in strategic partnerships at eBay and ran business strategy and ad operations at LookSmart and Individual, Inc. Damon has an MBA from the Wharton Business School, and an undergraduate degree from Yale.